The Pregnancy Book magazine cover

The Pregnancy Book
media kit

The Pregnancy Book

The Pregnancy Book is a comprehensive reference book for the expecting mother. This handy, hospital approved book educates, informs and reassures pregnant women. Topic by topic it explains everything from her changing body and unborn baby’s development right through to what to pack for hospital when baby arrives. The Pregnancy Book reaches 80 per cent of all pregnant women nationally. No other publication offers such an effective reach of this audience. A page in The Pregnancy Book ensures 12 months’ coverage of the expectant mother market, with 17,000 Pregnancy Books distributed every month. The Pregnancy Book is distributed exclusively via Bounty's Mother To Be Bags at maternity hospitals and sold in newsagents nationwide.
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Editor Lynelle Scott-Aitken
"The Bounty Pregnancy Book is a factual and up-to-date user's guide to pregnancy, covering everything parents-to-be need to know from conception through to the first few weeks of their baby's life."

The Pregnancy Book
fast facts

Editor:
Lynelle Scott-Aitken
Frequency:
Annual